How CSPs can Forge Diverse Partnerships

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We discuss the following topics in this blog:

  1. How Significant are Partnerships and Collaborations?
  2. How CSPs can Drive Innovation Through Diverse Partnerships?
  3. Key Points to Ensure Management of a Successful Partner Ecosystem

In addition to these topics, we shall also be answering the following FAQs:

  1. What is WiFi?
  2. What is an Optical Fibre Cable?

How Significant are Partnerships and Collaborations?

When Bill Hewett and Dave Packard met in the late 30s, little did they know that their tiny garage venture would go on to become one of the largest technology companies in the world. The power of partnerships and collaboration have given us some of the greatest music ever – think Simon & Garfunkel, John Lennon & Paul McCartney…or one Mr. Holmes and Dr. Watson. Well, the point I am trying to make is that when partnerships work, there is no limit to how far you can go and how much you can do.

How CSPs can Drive Innovation Through Diverse Partnerships?

It can be highly rewarding for CSPs to forge partnerships with diverse players to drive innovation and foster growth, especially in today’s fast-changing technological landscape populated by OTT players such as Google, Amazon, Facebook and Apple, who are focused on innovation and offering unsurpassed customer experience day in and day out, across devices.

To thrive in a digital economy, with its superlative seamlessness across multiple channels, CSPs would do well to choose their partners well and do it fast. Establishing an effective partner ecosystem involves CSPs, current and future partners, customers and internal stakeholders exchanging ideas, products or services. As a consequence, partners may soon evolve into new customers.

A strong partner ecosystem and customer adoption will drive innovation and business growth while opening up new avenues for revenue generation. But, that is just half the battle won.

Key Points to Ensure Management of a Successful Partner Ecosystem

When it comes to partner on-boarding and management, legacy systems do not augur well. Moving towards a symbiotic partner ecosystem is key as well as having the right systems in place to ensure that partner on-boarding as well as management happens without glitches. Here are the four key points to ensure management of a successful partner ecosystem, to drive innovation, foster business growth and, if I may add, make history:

  1. Simplify collaboration: Look for a solution that offers easy on-boarding while offering a transparent view of operations to partners. When partners get a 360-degree view of the management process, it fosters cohesive collaboration and leads to better engagement. It should also support end-to-end automatic partner management with dynamic agreement and settlements.
  2. Tap into analytics: A partner management solution that offers complete visibility on product performance, pricing, segmentation, next-best offers, related products, et al can speed up decision making on which areas to focus on and where to cut corners.
  3. Make ém the monies: In the end, the primary objective for all involved in the digital ecosystem is to enjoy mutually-beneficial monetary benefits. The solution must enable an easy, efficient and repeatable model for any partner to allow for services to be offered and monetised.
  4. Break free from silos: The solution should enable CSPs to consolidate silos into a single platform to on-board and manage partnerships across all of their verticals.

When one makes up for what the other lacks, we see the makings of a strong partnership. In a world that’s fast becoming driven by technologies changing moment to moment and by populated by people who are connected and oriented to devices, it is only natural for CSPs to be taken in with the flow and gear themselves towards mutually fulfilling partnerships. What can accelerate that process is technology that’s robust, seamless and easy to manage.

Curious how a partner management solution can make a world of difference to your on-boarding and management processes? Write to us at sales@sterlite.com

FAQs

What is WiFi?

Put simply, WiFi is a technology that uses radio waves to create a wireless network through which devices like mobile phones, computers, printers, etc., connect to the internet. A wireless router is needed to establish a WiFi hotspot that people in its vicinity may use to access internet services. You’re sure to have encountered such a WiFi hotspot in houses, offices, restaurants, etc.

To get a little more technical, WiFi works by enabling a Wireless Local Area Network or WLAN that allows devices connected to it to exchange signals with the internet via a router. The frequencies of these signals are either 2.4 GHz or 5 GHz bandwidths. These frequencies are much higher than those transmitted to or by radios, mobile phones, and televisions since WiFi signals need to carry significantly higher amounts of data. The networking standards are variants of 802.11, of which there are several (802.11a, 802.11b, 801.11g, etc.).

What is an Optical Fibre Cable?

An optical fibre cable is a cable type that has a few to hundreds of optical fibres bundled together within a protective plastic coating. They help carry digital data in the form of light pulses across large distances at faster speeds. For this, they need to be installed or deployed either underground or aerially. Standalone fibres cannot be buried or hanged so fibres are bunched together as cables for the transmission of data.

This is done to protect the fibre from stress, moisture, temperature changes and other externalities. There are three main components of a optical fibre cable, core (It carries the light and is made of pure silicon dioxide (SiO2) with dopants such as germania, phosphorous pentoxide, or alumina to raise the refractive index; Typical glass cores range from as small as 3.7um up to 200um), Cladding (Cladding surrounds the core and has a lower refractive index than the core, it is also made from the same material as the core; 1% refractive index difference is maintained between the core and cladding; Two commonly used diameters are 125µm and 140µm) and Coating (Protective layer that absorbs shocks, physical damage and moisture; The outside diameter of the coating is typically either 250µm or 500µm; Commonly used material for coatings are acrylate,Silicone, carbon, and polyimide).

An optical fibre cable is made up of the following components: Optical fibres – ranging from one to many. Buffer tubes (with different settings), for protection and cushioning of the fibre. Water protection in the tubes – wet or dry. A central strength member (CSM) is the backbone of all cables. Armoured tapes for stranding to bunch the buffer tubes and strength members together. Sheathing or final covering to provide further protection.

The five main reasons that make this technology innovation disruptive are fast communication speed, infinite bandwidth & capacity, low interference, high tensile strength and secure communication. The major usescases of optical fibre cables include intenet connectivity, computer networking, surgery & dentistry, automotive industry, telephony, lighting & decorations, mechanical inspections, cable television, military applications and space.

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