I am going to confess that idon't read
too much novels but yes watch a lot
of movies, one of which ialways keep
remembering is Field of Dreams. The
movie is an adaption of Canadian author
Mr.W.P. Kinsella's most celebrated sports
fantasy titled Shoeless Joe. as many of
you must have read today in news that
this great author is no more with us. hope
he would have reached his Dream Field
by now.
The movie is a sports fantasy where one
of the farmers based in iowa, USabuilds
a baseball field right in middle of his
corn fields because he keeps hearing a
voice which says to him If you build it,
he will come. how illogical does it sound
to us and if anyone would dare to do
something in their real life?
You must be thinking, what's the point
over here.
Indian Telecom infrastructure was also
at similar crossroad few years back.
Visionary Digital india initiative which our
hon'ble Prime Minister has articulated,
communicated and marketed so well just
re-affirms our faith (again picked from the
movie), "Sometimes when you Believe
in Impossible, the Incredible comes
true".
The Digital india vision will close the
severe digital divide between the
urban and rural consumers. it will start
to create a level playing field so that
rural population doesn't remain at
disadvantageous position in this fastfaced world where real information tends
to travel faster than light. Pun intended.
Importance of Fibre connectivity to every
village and gram Panchayat is wellestablished now as part of Bharatnet
-Digital india Project.
Implementation of 4g-lTetechnology
is also on fast track mode…thanks to
the fear factor that RJIOhas created.
Many so called pundits and experts
have questioned RJIObusiness case and
vision that defies logic or business sense,
which is something similar to the movie
theme. Traditionally, all the indian telecom
operators have built new technology
infrastructure in a very controlled manner
rather than building next generation
Telecom infrastructure well ahead of time
and in abundance.
Both the Digital india and RJIO4g lTe infrastructure involves Fibre at its core strategy.
In case of RJIO, the integrated 2 lakh plus
cable kilometre of Fibre infrastructure
(both own build and leased from
rCoM) puts the organisation at very
advantageous position against the
existing incumbents.over last few years,
RJIO has been quietly and cleverly
building fibre infrastructures on Pan
india basis. Building Fibre infrastructure
in a country like india is not an easy task;
it takes lots of patience, engineering
capabilities and guts to take the hard
path. RJIOhas integrated the huge fibre
infrastructure in just 3 to 5 years which
is more than any other operator has ever
built or leased in last decade or so.
RJIO has also deployed highest numbers
of 96 fibres and 288 fibres in their cable
infrastructure which other operators are
quite hesitant to deploy. While other
operators are content by deploying just
30-50 Km of fibre cable per day on a Pan
india basis, RJIO is challenging the norms
by targeting 150 – 200Km of fibre cable
per day.
The strategy is simple and vision is clear –
invest and create a sustainable fibre
network today and reap the recurring
benefits in the coming years. Today's
consumers are SMarT and spoilt
for choices. loyalty is dependent on
consumer satisfaction, quality of services
and Wow factor.
In line with the movie theme, the
consumer voices are asking operators to
set the playground and let them enjoy
high-speed data experience.
-Tushar Belwal
Chief Manager-Application Engineering
Telecom Products & Solutions
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